{"id":39328,"date":"2026-02-04T10:50:36","date_gmt":"2026-02-04T08:50:36","guid":{"rendered":"https:\/\/stiftadmont.at\/?p=39328"},"modified":"2026-10-20T20:23:27","modified_gmt":"2026-10-20T18:23:27","slug":"experience-history-anew-at-museum-admont","status":"publish","type":"post","link":"https:\/\/stiftadmont.at\/en\/blog\/geschichte-neu-erleben-im-museum-admont\/","title":{"rendered":"Experience history anew in the museum of Admont Abbey"},"content":{"rendered":"
\n\t
\n\t\t
\n\t\t\t\t\t\t

The museum at Admont Abbey is opening a new chapter - one in which history is not only told, but can be experienced.<\/h2>\n\n

Mit innovativen Marketingwegen und der kreativen Zusammenarbeit mit der Agentur Rubikon aus Graz erwecken wir das Naturhistorische Museum<\/a> zu neuem Leben. Dabei setzen wir im Museum des Stiftes Admont modernste K\u00fcnstliche Intelligenz ein. Animierte Fotos und KI-gest\u00fctzte Videos lassen das scheinbar Unm\u00f6gliche Wirklichkeit werden:<\/p>\n

<\/span><\/p>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\"Natural\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\n\t\t\t\t\t\tPlay video<\/span>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t<\/a>\n\t\t\t\t<\/figure>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/section>\n\n\n
\n\t
\n\t\t
\n\t\t\t
\n\t\t\t\t

K\u00fcnstliche Intelligenz im Museum Admont: Fiktion trifft Wirklichkeit<\/h2>\n\n

Schmetterlinge beginnen zu fliegen, Krokodile setzen sich in Bewegung, Hasen laufen durch die Szenerie. Und pl\u00f6tzlich reiten Kinder voller Staunen auf einem majest\u00e4tischen Hirsch durch das Museum. Das Museum wird zur B\u00fchne einer faszinierenden, lebendigen Welt. Inspiriert ist das vom Zauber von \u201eNachts im Museum\u201c und der \u201eSchule der magischen Tiere\u201c. So verschmelzen Fiktion und Wirklichkeit genauso wie Vergangenheit und Gegenwart zu einem eindrucksvollen Gesamterlebnis. Das Museum wird nicht mehr nur betrachtet \u2013 es begegnet seinen Besucherinnen und Besuchern.<\/p>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t

History breathes, nature moves, knowledge is conveyed emotionally, playfully and tangibly - especially for the youngest guests.<\/p>\n

K\u00fcnstliche Intelligenz im Museum verstehen wir dabei nicht als Selbstzweck, sondern als Chance zur Weiterentwicklung. Sie erm\u00f6glicht es uns, spannende Museumsinhalte zeitgem\u00e4\u00df zu transportieren und Neugier zu wecken. Zugleich k\u00f6nnen wir das Museum als lebendigen Lern- und Erlebnisraum neu denken. Unser gesamter Auftritt gewinnt dadurch an Dynamik, Tiefe und Strahlkraft.<\/p>\n<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n

\n\t
\n\t\t
\n\t\t\t
\n\t\t\t\t

Stimmen aus dem Stift und der Agentur<\/h2>\n\n

Franz Pichler, Economic Director of Admont Abbey,<\/strong> emphasises this path:\u00a0\u201eAdmont Abbey stands for cross-company and cross-divisional innovation. Our employees develop projects with foresight - artificial intelligence is an important part of our continuous development. It helps us to optimise processes, make targeted use of modern innovations and work ahead of the times in many areas.\u201c<\/em><\/p>\n\n

Mario Brandm\u00fcller, economic director of the museum and head of tourism and communication at Admont Abbey<\/strong>, summarises this vision in a nutshell:\u00a0\u201eFor us, a museum is not a static place, but a living space. Marketing needs to be rethought today - contemporary, bold and ahead of its time. When tradition meets innovation, new opportunities arise to bring history to life and inspire people in the long term.\u201c<\/em><\/p>\n\n\t\t\t<\/div>\n\t\t\t\t\t\t\t

In addition, emphasises Michael Richter-Grall, artistic director of the museum:<\/strong>\u00a0\u201eContemporary art and cultural education always needs new approaches. Our aim is to convey content, especially from areas that are perhaps not yet so visible, in a lively way - especially for children. As a museum, we have a clear educational mission to arouse curiosity and create lasting enthusiasm for art, culture and the natural world around us.\u201c<\/em><\/p>\n\n

Bernd Maier, Managing Director of the Rubikon agency,<\/strong> looks back on the collaboration: \u201eOur collaboration with Admont Abbey has been characterised by trust, openness and innovation for many years. Together, projects are created that are ahead of their time and offer space for many new ideas. The AI-supported revitalisation of the museum is also a real milestone in marketing for us and an impressive example of how tradition and modern communication can work together successfully.\u201c<\/em><\/p>\n\n<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"

With innovative marketing channels, state-of-the-art artificial intelligence and creative collaboration with the Rubikon agency from Graz, we are breathing new life into the Natural History Museum. <\/p>","protected":false},"featured_media":39329,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[23],"tags":[],"class_list":["post-39328","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-einrichtungen-aktuell"],"acf":[],"yoast_head":"\nK\u00fcnstliche Intelligenz im Museum Admont - Stift Admont<\/title>\n<meta name=\"description\" content=\"K\u00fcnstliche Intelligenz im Museum des Stiftes Admont: Animierte Fotos und KI-Videos erwecken das Naturhistorische Museum zu neuem Leben.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stiftadmont.at\/en\/blog\/experience-history-anew-at-museum-admont\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Geschichte neu erleben im Museum des Stiftes Admont\" \/>\n<meta property=\"og:description\" content=\"K\u00fcnstliche Intelligenz im Museum des Stiftes Admont: Animierte Fotos und KI-Videos erwecken das Naturhistorische Museum zu neuem Leben.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/stiftadmont.at\/en\/blog\/experience-history-anew-at-museum-admont\/\" \/>\n<meta property=\"og:site_name\" content=\"Stift Admont\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/stiftadmont\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-04T08:50:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-20T18:23:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Naturhistorisches-Museum_Sujet-KI-1024x562.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"562\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"K\u00fcnstliche Intelligenz im Museum Admont - Stift Admont","description":"K\u00fcnstliche Intelligenz im Museum des Stiftes Admont: Animierte Fotos und KI-Videos erwecken das Naturhistorische Museum zu neuem Leben.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/stiftadmont.at\/en\/blog\/experience-history-anew-at-museum-admont\/","og_locale":"en_GB","og_type":"article","og_title":"Geschichte neu erleben im Museum des Stiftes Admont","og_description":"K\u00fcnstliche Intelligenz im Museum des Stiftes Admont: Animierte Fotos und KI-Videos erwecken das Naturhistorische Museum zu neuem Leben.","og_url":"https:\/\/stiftadmont.at\/en\/blog\/experience-history-anew-at-museum-admont\/","og_site_name":"Stift Admont","article_publisher":"https:\/\/www.facebook.com\/stiftadmont\/","article_published_time":"2026-02-04T08:50:36+00:00","article_modified_time":"2026-10-20T18:23:27+00:00","og_image":[{"width":1024,"height":562,"url":"https:\/\/stiftadmont.at\/wp-content\/uploads\/Naturhistorisches-Museum_Sujet-KI-1024x562.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/stiftadmont.at\/blog\/geschichte-neu-erleben-im-museum-admont\/","url":"https:\/\/stiftadmont.at\/blog\/geschichte-neu-erleben-im-museum-admont\/","name":"K\u00fcnstliche Intelligenz im Museum Admont - Stift Admont","isPartOf":{"@id":"https:\/\/stiftadmont.at\/#website"},"primaryImageOfPage":{"@id":"https:\/\/stiftadmont.at\/blog\/geschichte-neu-erleben-im-museum-admont\/#primaryimage"},"image":{"@id":"https:\/\/stiftadmont.at\/blog\/geschichte-neu-erleben-im-museum-admont\/#primaryimage"},"thumbnailUrl":"https:\/\/stiftadmont.at\/wp-content\/uploads\/Naturhistorisches-Museum_Sujet-KI.png","datePublished":"2026-02-04T08:50:36+00:00","dateModified":"2026-10-20T18:23:27+00:00","description":"K\u00fcnstliche Intelligenz im Museum des Stiftes Admont: Animierte Fotos und KI-Videos erwecken das Naturhistorische Museum zu neuem Leben.","breadcrumb":{"@id":"https:\/\/stiftadmont.at\/blog\/geschichte-neu-erleben-im-museum-admont\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/stiftadmont.at\/blog\/geschichte-neu-erleben-im-museum-admont\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/stiftadmont.at\/blog\/geschichte-neu-erleben-im-museum-admont\/#primaryimage","url":"https:\/\/stiftadmont.at\/wp-content\/uploads\/Naturhistorisches-Museum_Sujet-KI.png","contentUrl":"https:\/\/stiftadmont.at\/wp-content\/uploads\/Naturhistorisches-Museum_Sujet-KI.png","width":2331,"height":1280,"caption":"Naturhistorisches Museum Sujet KI"},{"@type":"BreadcrumbList","@id":"https:\/\/stiftadmont.at\/blog\/geschichte-neu-erleben-im-museum-admont\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Start","item":"https:\/\/stiftadmont.at\/"},{"@type":"ListItem","position":2,"name":"Geschichte neu erleben im Museum des Stiftes Admont"}]},{"@type":"WebSite","@id":"https:\/\/stiftadmont.at\/#website","url":"https:\/\/stiftadmont.at\/","name":"Admont Abbey","description":"Benedictine monastery and tourist attraction in the Ges\u00e4use","publisher":{"@id":"https:\/\/stiftadmont.at\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/stiftadmont.at\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/stiftadmont.at\/#organization","name":"Admont Abbey","url":"https:\/\/stiftadmont.at\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/stiftadmont.at\/#\/schema\/logo\/image\/","url":"https:\/\/stiftadmont.at\/wp-content\/uploads\/logo_greyscale.png","contentUrl":"https:\/\/stiftadmont.at\/wp-content\/uploads\/logo_greyscale.png","width":510,"height":111,"caption":"Stift Admont"},"image":{"@id":"https:\/\/stiftadmont.at\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/stiftadmont\/","https:\/\/www.instagram.com\/benediktinerstiftadmont\/","https:\/\/www.linkedin.com\/company\/benediktinerstift-admont","https:\/\/www.youtube.com\/@benediktinerstiftadmont"]}]}},"_links":{"self":[{"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/posts\/39328","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/comments?post=39328"}],"version-history":[{"count":1,"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/posts\/39328\/revisions"}],"predecessor-version":[{"id":54532,"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/posts\/39328\/revisions\/54532"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/media\/39329"}],"wp:attachment":[{"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/media?parent=39328"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/categories?post=39328"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stiftadmont.at\/en\/wp-json\/wp\/v2\/tags?post=39328"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}