{"id":10537,"date":"2022-05-05T12:00:00","date_gmt":"2022-05-05T10:00:00","guid":{"rendered":"https:\/\/stiftadmont.at\/?p=10537"},"modified":"2026-10-13T10:12:55","modified_gmt":"2026-10-13T08:12:55","slug":"la-fundacion-stift-admont-y-lightcyde-gmbh-galardonadas-con-el-premio-maecenas","status":"publish","type":"post","link":"https:\/\/stiftadmont.at\/es\/blog\/stift-admont-und-lightcyde-gmbh-mit-maecenas-geehrt\/","title":{"rendered":"La Abad\u00eda de Admont y LightCyde GmbH galardonadas con el \"Mecenas"},"content":{"rendered":"<section class=\"firepress-section firepress-content\"\n\t\t\n\t\tdata-firepress-content\n\t\tdata-firepress-lightbox-group>\n\n\t\t<div class=\"firepress-content__inner\">\n\t\t\t<div class=\"firepress-content__grid firepress-content__grid--one-half\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t<div class=\"firepress-content__box firepress-content__box--one\">\n\n\t\t\t\t\t\t\t\t<div class=\"prose\"><h2 class=\"heading-xxl line line--gold\">La Abad\u00eda de Admont y LightCyde GmbH galardonadas con el \"Mecenas<\/h2>\n<p class=\"paragraph-m\"><strong>Jueves, 5 de mayo de 2022<\/strong><\/p>\n<p class=\"paragraph-m\">La abad\u00eda benedictina de Admont y LightCyde han puesto en pr\u00e1ctica una \u201ebuena pr\u00e1ctica \u2014en tiempos dif\u00edciles desde el punto de vista econ\u00f3mico y cultural\u2014\u201c con la plataforma cultural discover-culture, motivo por el cual tambi\u00e9n han recibido el Premio Austriaco de Patrocinio Art\u00edstico y Cultural MAECENAS en esa misma categor\u00eda.<\/p>\n<\/div>\n\n\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t<div class=\"firepress-content__box firepress-content__box--two\">\n\n\t\t\t\t\t<div class=\"firepress-content__media\" data-firepress-sticky>\n\t\t\t\t<figure class=\"firepress-content__figure\">\n\t\t\t\t\t<img width=\"1024\" height=\"683\" src=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-\u00a9picturesborn-1024x683.jpg\" class=\"firepress-content__image\" alt=\"Abad\u00eda de Admont MAECENAS 2022 \u00a9picturesborn scaled\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-\u00a9picturesborn-1024x683.jpg 1024w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-\u00a9picturesborn-300x200.jpg 300w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-\u00a9picturesborn-768x512.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-\u00a9picturesborn-1536x1024.jpg 1536w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-\u00a9picturesborn-2048x1365.jpg 2048w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-\u00a9picturesborn-18x12.jpg 18w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-\u00a9picturesborn-1920x1280.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n\n\n\n\n\n\t<section class=\"firepress-section firepress-content\"\n\t\t\n\t\tdata-firepress-content\n\t\tdata-firepress-lightbox-group>\n\n\t\t<div class=\"firepress-content__inner\">\n\t\t\t<div class=\"firepress-content__grid firepress-content__grid--one-hundred\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t<div class=\"firepress-content__box firepress-content__box--one\">\n\n\t\t\t\t\t\t\t\t<div class=\"prose\"><p class=\"paragraph-m\"><strong>La econom\u00eda al servicio del arte. <\/strong>El patrocinio cultural adquiere una importancia especial en tiempos de crisis. Una tendencia que el Premio Maecenas pone de manifiesto una vez m\u00e1s. El 6 de mayo de 2022, el comit\u00e9 econ\u00f3mico independiente \u201eInitiativen Wirtschaft f\u00fcr Kunst\u201c, en colaboraci\u00f3n con la ORF, lo otorg\u00f3 por 32.\u00aa vez para promover aquellos proyectos art\u00edsticos que, sin este apoyo, no habr\u00edan podido llevarse a cabo. En la categor\u00eda \u201eBuenas pr\u00e1cticas: en tiempos de dificultades econ\u00f3micas y culturales\u201c, la Abad\u00eda Benedictina de Admont y la empresa LightCyde GmbH recibieron el Premio Maecenas por la plataforma cultural discover-culture.com. \u201eEstamos orgullosos de haber marcado otro hito innovador en el \u00e1mbito cultural, ya que la transmisi\u00f3n de la fe, la cultura y el conocimiento es una de las principales preocupaciones de nuestra instituci\u00f3n\u201c, afirma Mag. Gerhard Hafner OSB, abad de la Abad\u00eda Benedictina de Admont.<\/p>\n<p class=\"paragraph-m\">La plataforma digital, destinada a conectar a nivel mundial a diversas instituciones culturales, se ha desarrollado en colaboraci\u00f3n con LightCyde, una agencia especializada en digitalizaci\u00f3n y marketing online con sede en Schladming. La plataforma se puso en marcha hace apenas unos meses y ya cuenta con miembros destacados. Entre ellos se encuentran: toda la asociaci\u00f3n de museos KHM, que incluye a instituciones culturales de primer orden como el Museo de Historia del Arte de Viena, la Sala del Tesoro de la Hofburg y la Colecci\u00f3n Imperial de Carruajes, el Bank Austria Kunstforum, la abad\u00eda de Admont, la abad\u00eda de Wilten, la Abad\u00eda de Rein, la Villa Trapp (hogar de la familia de \u00abLa novicia rebelde\u00bb), el castillo de Tratzberg y, por ejemplo, tambi\u00e9n el castillo de Hochosterwitz. Con la visualizaci\u00f3n del castillo de B\u00fcckeburg, discover-culture ha logrado afianzarse por primera vez fuera de Austria.<\/p>\n<p class=\"paragraph-m\">Adem\u00e1s, desde hace unos meses, los usuarios y usuarias de Discover Culture pueden disfrutar de una atracci\u00f3n especial: un recorrido en 3D por la Sala de Tiziano del Museo de Historia del Arte.<\/p>\n<p class=\"paragraph-m\">\"Estamos muy interesados en hacer accesible nuestra oferta digital a un p\u00fablico internacional, y la plataforma Discover Culture nos ofrece la oportunidad ideal para ello\", afirma Sabine Haag, Directora General de la KHM-Museumsverband. \"Como museo, queremos dar a la gente de todo el mundo la oportunidad de experimentar digitalmente nuestros tesoros art\u00edsticos y culturales \u00fanicos en el KHM-Museumsverband de una manera atractiva y de alto calibre - y esperamos que descubran los originales con mayor entusiasmo en su pr\u00f3xima visita a Austria.\"<\/p>\n<p class=\"paragraph-m\">La idea b\u00e1sica es tan sencilla como genial: la oferta de las distintas instituciones culturales se a\u00fana en un paquete digital global. \u201eCon Discover Culture es posible difundir la cultura y el arte a nivel mundial, por lo que en breve comenzaremos con la comercializaci\u00f3n internacional de la plataforma cultural\u201c, afirma Mario Brandm\u00fcller, responsable de desarrollo de proyectos y director de Cultura, Turismo y Relaciones P\u00fablicas de la Fundaci\u00f3n Admont. El camino ya est\u00e1 allanado: la plataforma ya cuenta con derechos de imagen internacionales.<\/p>\n<p class=\"paragraph-m\">El objetivo declarado: \u201eEsta plataforma pretende convertirse en el Facebook de las entidades culturales\u201c, afirma Thomas Fischbacher, desarrollador de proyectos y director general de LightCyde. En tan solo unos meses, \u201enuestras visitas se han disparado\u201c, seg\u00fan Fischbacher. No es de extra\u00f1ar, ya que Discover Culture (www.discover-culture.com) agrupa la oferta digitalizada de prestigiosas instituciones culturales y ofrece as\u00ed un valor publicitario extraordinario.<\/p>\n<p class=\"paragraph-m\">El padre Michael Robitschko tambi\u00e9n confirma que ha llegado el momento de las ofertas culturales digitales: \u201eLos museos no deben temer perder visitantes por culpa de las visitas guiadas en l\u00ednea. Todo lo contrario. Gracias a esta posibilidad, consiguen por primera vez llegar a un p\u00fablico al que nunca habr\u00edan podido llegar solo por la distancia geogr\u00e1fica\u201c, resume el responsable cultural de la abad\u00eda de Admont. \u201eDiscover-culture es un complemento perfecto para la visita presencial. La nueva plataforma es, m\u00e1s bien, un puente virtual hacia la experiencia cultural real\u201c, afirma el padre Michael. Las visitas virtuales son especialmente adecuadas para preparar y repasar las visitas presenciales, ya que, gracias a la incorporaci\u00f3n de informaci\u00f3n interesante a trav\u00e9s de secuencias de audio o v\u00eddeo, permiten una transmisi\u00f3n \u00fanica y exhaustiva de la cultura y el conocimiento.<\/p>\n<\/div>\n\n\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n\n\n\t<section class=\"firepress-section firepress-image-slider\"\n\t\tdata-firepress-image-slider\n\t\tdata-firepress-lightbox-group>\n\n\t\t<div class=\"firepress-image-slider__inner\">\n\t\t\t<div class=\"firepress-image-slider__viewport\">\n\t\t\t\t<div class=\"firepress-image-slider__track\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"firepress-image-slider__slide\"\n\t\t\t\t\t\t\tdata-firepress-lightbox\n\t\t\t\t\t\t\tdata-full=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-1.jpg\">\n\t\t\t\t\t\t\t<div class=\"firepress-image-slider__media\">\n\t\t\t\t\t\t\t\t<img width=\"768\" height=\"378\" src=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-1-768x378.jpg\" class=\"firepress-image-slider__image\" alt=\"Abad\u00eda de Admont MAECENAS 2022 1\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-1-768x378.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-1-300x148.jpg 300w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-1-1024x504.jpg 1024w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-1-1536x756.jpg 1536w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-1-18x9.jpg 18w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-1.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"firepress-image-slider__slide\"\n\t\t\t\t\t\t\tdata-firepress-lightbox\n\t\t\t\t\t\t\tdata-full=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-2.jpg\">\n\t\t\t\t\t\t\t<div class=\"firepress-image-slider__media\">\n\t\t\t\t\t\t\t\t<img width=\"768\" height=\"381\" src=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-2-768x381.jpg\" class=\"firepress-image-slider__image\" alt=\"Abad\u00eda de Admont MAECENAS 2022 2\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-2-768x381.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-2-300x149.jpg 300w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-2-1024x508.jpg 1024w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-2-1536x762.jpg 1536w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-2-18x9.jpg 18w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-2.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"firepress-image-slider__slide\"\n\t\t\t\t\t\t\tdata-firepress-lightbox\n\t\t\t\t\t\t\tdata-full=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-3.jpg\">\n\t\t\t\t\t\t\t<div class=\"firepress-image-slider__media\">\n\t\t\t\t\t\t\t\t<img width=\"768\" height=\"491\" src=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-3-768x491.jpg\" class=\"firepress-image-slider__image\" alt=\"Abad\u00eda de Admont MAECENAS 2022 3\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-3-768x491.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-3-300x192.jpg 300w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-3-1024x655.jpg 1024w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-3-1536x982.jpg 1536w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-3-18x12.jpg 18w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-3.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"firepress-image-slider__slide\"\n\t\t\t\t\t\t\tdata-firepress-lightbox\n\t\t\t\t\t\t\tdata-full=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-4.jpg\">\n\t\t\t\t\t\t\t<div class=\"firepress-image-slider__media\">\n\t\t\t\t\t\t\t\t<img width=\"768\" height=\"377\" src=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-4-768x377.jpg\" class=\"firepress-image-slider__image\" alt=\"Abad\u00eda de Admont MAECENAS 2022 4\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-4-768x377.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-4-300x147.jpg 300w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-4-1024x502.jpg 1024w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-4-1536x754.jpg 1536w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-4-18x9.jpg 18w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-4.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"firepress-image-slider__slide\"\n\t\t\t\t\t\t\tdata-firepress-lightbox\n\t\t\t\t\t\t\tdata-full=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-5.jpg\">\n\t\t\t\t\t\t\t<div class=\"firepress-image-slider__media\">\n\t\t\t\t\t\t\t\t<img width=\"768\" height=\"388\" src=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-5-768x388.jpg\" class=\"firepress-image-slider__image\" alt=\"Abad\u00eda de Admont MAECENAS 2022 5\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-5-768x388.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-5-300x152.jpg 300w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-5-1024x517.jpg 1024w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-5-1536x776.jpg 1536w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-5-18x9.jpg 18w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-5.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"firepress-image-slider__slide\"\n\t\t\t\t\t\t\tdata-firepress-lightbox\n\t\t\t\t\t\t\tdata-full=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-6.jpg\">\n\t\t\t\t\t\t\t<div class=\"firepress-image-slider__media\">\n\t\t\t\t\t\t\t\t<img width=\"768\" height=\"510\" src=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-6-768x510.jpg\" class=\"firepress-image-slider__image\" alt=\"Abad\u00eda de Admont MAECENAS 2022 6\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-6-768x510.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-6-300x199.jpg 300w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-6-1024x680.jpg 1024w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-6-1536x1020.jpg 1536w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-6-18x12.jpg 18w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-6.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"firepress-image-slider__slide\"\n\t\t\t\t\t\t\tdata-firepress-lightbox\n\t\t\t\t\t\t\tdata-full=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-7.jpg\">\n\t\t\t\t\t\t\t<div class=\"firepress-image-slider__media\">\n\t\t\t\t\t\t\t\t<img width=\"768\" height=\"576\" src=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-7-768x576.jpg\" class=\"firepress-image-slider__image\" alt=\"Abad\u00eda de Admont MAECENAS 2022 7\" loading=\"lazy\" decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-7-768x576.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-7-300x225.jpg 300w, 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decoding=\"async\" srcset=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-8-768x512.jpg 768w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-8-300x200.jpg 300w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-8-1024x682.jpg 1024w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-8-1536x1023.jpg 1536w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-8-18x12.jpg 18w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-8.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"firepress-image-slider__slide\"\n\t\t\t\t\t\t\tdata-firepress-lightbox\n\t\t\t\t\t\t\tdata-full=\"https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-9.jpg\">\n\t\t\t\t\t\t\t<div class=\"firepress-image-slider__media\">\n\t\t\t\t\t\t\t\t<img width=\"768\" 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https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-10-1539x2048.jpg 1539w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-10-9x12.jpg 9w, https:\/\/stiftadmont.at\/wp-content\/uploads\/Stift-Admont-MAECENAS-2022-10.jpg 1600w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t\t\t\t<div class=\"firepress-image-slider__nav\">\n\t\t\t\t<button type=\"button\"\n\t\t\t\t\tclass=\"firepress-image-slider__arrow firepress-image-slider__arrow--prev\"\n\t\t\t\t\tdata-firepress-slider-prev\n\t\t\t\t\taria-label=\"Vorige Bilder anzeigen\">\n\t\t\t\t\t<svg class=\"firepress-image-slider__arrow-icon\" viewbox=\"0 0 60 18\" aria-hidden=\"true\" focusable=\"false\">\n\t\t\t\t\t\t<g fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"square\" stroke-miterlimit=\"10\">\n\t\t\t\t\t\t\t<path d=\"M1 9h58\" \/>\n\t\t\t\t\t\t\t<path d=\"M50.5 1 58.5 9l-8 8\" \/>\n\t\t\t\t\t\t<\/g>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/button>\n\n\t\t\t\t<button type=\"button\"\n\t\t\t\t\tclass=\"firepress-image-slider__zoom\"\n\t\t\t\t\tdata-firepress-slider-zoom\n\t\t\t\t\taria-label=\"Bilder in der Galerie \u00f6ffnen\">\n\t\t\t\t\t<i class=\"fa-thin fa-plus\" aria-hidden=\"true\"><\/i>\n\t\t\t\t<\/button>\n\n\t\t\t\t<button type=\"button\"\n\t\t\t\t\tclass=\"firepress-image-slider__arrow firepress-image-slider__arrow--next\"\n\t\t\t\t\tdata-firepress-slider-next\n\t\t\t\t\taria-label=\"N\u00e4chste Bilder anzeigen\">\n\t\t\t\t\t<svg class=\"firepress-image-slider__arrow-icon\" viewbox=\"0 0 60 18\" aria-hidden=\"true\" focusable=\"false\">\n\t\t\t\t\t\t<g fill=\"none\" stroke=\"currentColor\" stroke-linecap=\"square\" stroke-miterlimit=\"10\">\n\t\t\t\t\t\t\t<path d=\"M1 9h58\" \/>\n\t\t\t\t\t\t\t<path d=\"M50.5 1 58.5 9l-8 8\" \/>\n\t\t\t\t\t\t<\/g>\n\t\t\t\t\t<\/svg>\n\t\t\t\t<\/button>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n\n\n\n\n\n\t<section class=\"firepress-section firepress-content\"\n\t\t\n\t\tdata-firepress-content\n\t\tdata-firepress-lightbox-group>\n\n\t\t<div class=\"firepress-content__inner\">\n\t\t\t<div class=\"firepress-content__grid firepress-content__grid--one-hundred\">\n\t\t\t\t\t\t\t\t\t\t\t\t\n\t<div class=\"firepress-content__box firepress-content__box--one\">\n\n\t\t\t\t\t\t\t\t<div class=\"prose\"><h5 class=\"heading-m line line--red\">Otras declaraciones de los socios culturales:<\/h5>\n<p class=\"paragraph-m\"><em>Mag. Dr. Wolfgang Lamprecht (director de Comunicaci\u00f3n Corporativa del Bank Austria Kunstforum Wien): Ser mejor que Netflix<\/em><strong><br \/><\/strong>El reto de la divulgaci\u00f3n art\u00edstica consiste, en general, en tener que triunfar como oferta frente a la creciente competencia de otras actividades de ocio. La divulgaci\u00f3n art\u00edstica digital tiene, adem\u00e1s, la tarea de hacer frente a la competencia de las ofertas digitales profesionales de la industria de los medios de comunicaci\u00f3n y el entretenimiento. La soluci\u00f3n solo puede encontrarse en la difusi\u00f3n de contenidos de calidad, combinada con la posibilidad de una participaci\u00f3n activa del p\u00fablico. Al mismo tiempo, los contenidos digitales \u2014y aqu\u00ed podemos basarnos en las experiencias relevantes del sector de los medios de comunicaci\u00f3n\u2014 deben poder tener un coste. Con discover-culture, el Bank Austria Kunstforum Wien ha encontrado un socio comprometido y altamente profesional que nos ayuda a seguir desarrollando la mediaci\u00f3n digital a un nivel que, al parecer, es \u00fanico. Juntos queremos hacer nuestro el postulado del te\u00f3rico del arte y los medios Peter Weibel: \u00a1ser mejores que Netflix!<\/p>\n<p class=\"paragraph-m\"><em>Ulrich Graf Goess-Enzenberg (Castillo de Tratzberg): Dirigirse a un p\u00fablico amplio<\/em><br \/>El castillo de Tratzberg ampl\u00eda su oferta actual para visitantes \u2014que hasta ahora inclu\u00eda visitas guiadas con audiogu\u00eda y un nuevo recorrido de realidad virtual en 3D\u2014 con una nueva v\u00eda de divulgaci\u00f3n adaptada a los tiempos actuales: los recorridos digitales a trav\u00e9s de la plataforma para museos y entidades culturales \u201ediscover-culture\u201c. Con esta iniciativa se pretende llegar a un p\u00fablico amplio m\u00e1s all\u00e1 de las fronteras regionales. De este modo, tambi\u00e9n se puede llegar de antemano a los posibles visitantes del castillo, a los j\u00f3venes \u2014con su especial afinidad por las redes sociales e Internet\u2014 y a las personas interesadas en el tema, y despertar su inter\u00e9s.<\/p>\n<\/div>\n\n\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>","protected":false},"excerpt":{"rendered":"<p>Una \"buena pr\u00e1ctica en tiempos econ\u00f3mica y culturalmente dif\u00edciles\".<\/p>","protected":false},"author":7,"featured_media":10539,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-10537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kloster-aktuell"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.6 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Stift Admont und LightCyde GmbH mit \u201eMaecenas\u201c geehrt - 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